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Who We Are 2017-06-02T11:22:39+00:00

Escape Velocity is an evidence-based Market Strategy & Marketing Consulting firm. We develop and implement consumer and customer focused strategies that help businesses and brands accelerate growth.

In physics, ‘Escape Velocity’ is the minimum speed at which an object must travel in order to overcome the constraint of the gravitational force of a large mass such as a planet.  This reflects what we do for our clients as well – we help firms discover and implement the winning strategy that makes a greater number of consumers or customers eager to buy their goods and services, thus boosting their business to higher growth orbits. Our logo, the ‘growth spiral’, embodies this focus on growth.

The Growth Spiral

This spiral often appears in nature and is visible in many growing forms such as the arrangement of seeds in sunflower heads, nautilus shells, etc., hence the name ‘growth spiral’.

It is a special kind of spiral curve in which the size of the spiral increases and the distances between the turnings increases in geometric progression. Spira mirabilis, Latin for ‘miraculous spiral’, is another name given to this curve by Jacob Bernoulli, because he was fascinated by its unique mathematical properties.