Infographic – Mobile & Mobile Internet Usage in India
An infographic about mobile and mobile internet consumption in India.
Planning to jump on the cause bandwagon?
Cause related marketing, and whether it makes or breaks a brand campaign.
The times they are a-changing (Part 2)
Evaluation of a few parameters such as education, marriage and childbearing age, total fertility rate, sex ratio at birth, economic participation and asset ownership to understand the status of women in India today.
Mobile Penetration, Mobile Data Speed and Consumption in India
An infographic about mobile penetration, data speed and consumption in India.
E-commerce – Proportional contribution by categories
The proportion of e-commerce sales contributed by various categories in India by purchase / transaction.
Infographic – India expenditure data , rural
An infographic on the per capita expenditure on various categories in rural India.
English-Vinglish, and all that jazz
The zeal to learn new English and the market for English learning apps.
The MPCE calculation – methodology
More on the MPCE theme - how it's calculated.
Infographic – India expenditure trend, urban
An infographic on the expenditure data for urban India.
Infographic – India expenditure data (urban)
An infographic with data on the proportional expenditure on various categories in urban India.