Is your social media presence working for your brand? (Part 3)
A look at two of the measurements we'll see greater adoption and use of in 2018 to effectively measure impact of digital marketing activities.
Is your social media presence working for your brand? (Part 2)
An approach to measuring the 'impact' of activities conducted on digital and social media.
Is your social media presence working for your brand?
How brands use digital and social media, and a few learnings on maximising impact. Part 1 of a series of posts on the topic.